Brand Designer:
2016-2018
• Spearheaded diverse design initiatives encompassing motion graphics, web design, email marketing, print materials, and promotional collateral, resulting in cohesive brand representation across multiple channels.
• Cultivated and maintained relationships with key stakeholders in the sports and entertainment sectors, facilitating collaboration and ensuring alignment of design strategies with business objectives.
• Developed and executed multiple impactful marketing campaigns during critical periods, contributing to increased brand visibility and revenue generation for the business.
Creative Direction: Ian Karczewski
#whowantsasweater
campaign launch video
The idea behind this campaign was for customers to submit stories of friends & family who were particularly deserving of tickets to a live event coming up, and why. This was StubHub’s most successful holiday campaign to date. The results included 1 million + Youtube impressions and the highest 4th quarter sales in company history
#whowantsasweater Fan Vignettes
These four videos were some of the most deserving fans submitted. We picked four different stories to tell, each in a different market: Football, Basketball, Theatre, and Live Music.
These are two print ads that I designed while at StubHub. These showcase two different design styles I used while working there.
Digital
I also worked on a variety of digital assets while at StubHub.
These included but not limited to: Banner Ads, Email Templates, and Custom Display Ads.
